Tuesday, April 20, 2010

What if you're going on national TV in 12 hours and your website doesn't work??

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Marketing Fail of the week

courtesy of oddly specific dot com

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This is a sign in Las Vegas.  I'm glad to know that if it's in stock they have it!

What do you do when you are going on national television in less than 12 hours and your website doesn't work?

by Laura

Sounds like an impossible situation, but that is exactly what happened last week. 

Although I cannot tell you who this public figure is, I can tell you that we were contacted to finish their website, get it working so that people could view their video and fill out a form showing their support.

We stayed up all night and the site was up.  Since Thursday, their video has been viewed over 80,000 times and there have been over 17, 000 people signing up in support of them.

New Podcasts Released 

by Laura

Two new podcasts this week:

Interview with Eric Hamm the wordpress developer of Frugal Theme.

Interview with Andrew Machado community manger of Apture and their new magic search bar.

Find out that and more with our podcast series on Yada Yada Marketing and available on iTunes for download.  Check out our podcast page here.

The New Web

by Laura

The last few weeks have been very exciting.  My continued research into mobile marketing and geographically tagged applications like Four Square, Gowalla and Twitters new geo functions have opened up a HUGE opportunity for small local businesses.

It reminds me of what it was like back in 1999 when I started PCDJ.  The new technology being released then was changing the way we listened to music and how we lived.

This new technology is doing the same thing for connecting people up on a local level and local businesses will be the beneficiaries of this if they know how to take advantage of it.

The Internet made the world smaller, allowing us to communicate across the world as if it was across town. It's now coming back to our homes and neighborhoods and it's exciting.  Join me Friday for the next Local Search Dominator webinar and I'll show you all about it!
Click Here to Register.

Until Next Week!
Laura Betterly
President
Yada Yada Marketing, Inc.

KILLER OPPORTUNITY-STARTS FRIDAY ONLY 4 SPOTS LEFT!  

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Take advantage of a rare opportunity to work directly with me to gain the skills you need to effectively market using social media.  

What started out as a few webinars for a client has turned into a full six weeks training on how to leverage social media for business.  The best part?  It's only $197.00.

I only have 4 spots left, so jump on this amazing opportunity.   Click here to get started (or at the very least find out more.)

Site Speed Now a factor In Search Engine Ranking

Slower sites are have seen lowered rankings..

Google's Matt Cutts writes about this in a blog post here.  

Although he says not to panic, that it only affects 1% of the sites, I've found that the faster sites we own SEO better. 

    WordPress a format that we run most of our networks on, is slower than static pages. We have started to install WP Super Cache on all the sites and they are much faster.

Local Search Webinar Moved to April 23rd

NEW INFORMATION RELEASED ON NEW MOBILE FORMATS.  THIS IS HUGE!  YOUR COMPETITORS DON'T KNOW ABOUT THIS YET!

 

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In less than an hour you will learn what you need to do to compete in what I like to call the new web..

Click Here to Register

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Feel free to e-mail us with any questions or feedback. Your opinion is important to us!

Yada Yada Marketing, Inc. 2058 Weaver Park Drive Clearwater, FL 33765 United States (727) 442-5888

Posted via email from Laura Betterly's posterous

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